Honest answers. Right-sized systems. Since 2014.
Serving Atlanta, Decatur, and nearby areas in Georgia. Indoor Experts Heating & Air Conditioning has been Black-owned and locally owned in Atlanta since 2014. Msemaji Anderson founded it, still answers for it, and built it around one idea. You should understand your own system before you pay anybody to touch it.
The problem Anderson set out to fix
Msemaji Anderson spent years in the field before he ever owned a company, and the same thing kept bothering him. Homeowners treated like a number on a route. Technicians topping off refrigerant and rolling to the next stop. Quotes that landed with no explanation of what the money actually bought. People paying twice for the same failure. Anderson figured Atlanta had room for a company that ran the other way, so in 2014, he built one and put his own name on it.
That company is Indoor Experts Heating & Air Conditioning, an Atlanta heating and cooling business built around one idea: you should understand your own system before you pay anybody to touch it. We install, service, and maintain air conditioners, furnaces, and heat pumps across metro Atlanta, and every call starts the same way. With a straight diagnosis. No sales pitch, no pressure, no upsell dressed up as advice. You find out what is actually wrong, what it costs, and what your options are before we order a part or pick up a wrench. As a certified Trane and RunTru dealer, our technicians are factory-trained on the exact equipment we put in your home, so the recommendation you get is one we can stand behind long after the truck pulls away. That is the whole company in one line.
“I started this company because too many people were paying for work that didn't hold up. Our job is to tell you the truth about your system and fix it so you're not calling us back in a month.”
When you book, you get the owner or his in-house crew
Book a visit with Indoor Experts Heating & Air Conditioning and you are not handed off to a random dispatched tech. You get Anderson himself or one of the small crew he trained, every one of them on our payroll and held to the same standard.
Msemaji Anderson founded Indoor Experts Heating & Air Conditioning in 2014 and still works in the field daily. He built the company around one standard: give homeowners a straight diagnosis and the fix their system actually needs, not the biggest sale of the day. He holds a Georgia HVAC license (CN211042) and leads the company as a Trane Comfort Specialist, the top-tier Trane award for dealers. When you book, you get Anderson or a technician he trained and put on payroll, never a subcontractor pulled off a list.
That's the difference between a company with an owner's name on it and one that just has a name.
What you actually get when you hire us
Six things that are true on every job, with the number attached where there is one.
No quotas, no upsell
Anderson owns the company, so there is no sales target hanging over anybody's head. If your system can be fixed, we fix it. We are not going to sell you a system you don't need to hit a number.
Every option, laid out
We tell you what is wrong and give you the choices: repair, replacement, or financing, with the price for each. You make the call with the numbers in front of you.
4.8 stars from Atlanta homeowners
We did not buy that rating. We earned it one job at a time. Read the Google reviews, and you will see the same thing over and over. We showed up, we were straight about the problem, and the fix held.
Upfront pricing, no games
You get a written price before any work starts, so there's no surprise after the job is done. The Comfort Club membership covers maintenance, and bigger jobs can be financed.
A local company you can actually reach
We are based right here in metro Atlanta and have run this company since 2014. Call us, and you get Indoor Experts, not a call center or a franchise running the same script in ten other cities.
Trane quality, sized right
We sell high-efficiency Trane because it is the work we stand behind. If Trane is more than you want to spend, RunTru is made by Trane for less. Either way, we size it to your home, not to the biggest unit we could sell.
What being licensed and certified means for your home
“Licensed and certified” shouldn't just be a line on a website. Each credential below carries real protection for your home, your equipment, and your wallet. Here's exactly what each one guarantees.
Georgia HVAC license CN211042
Georgia requires a Conditioned Air Contractor license to legally install or service HVAC systems, and ours, CN211042, is on file with the state for anyone to verify.
Trane Comfort Specialist
This is the highest tier Trane awards any HVAC contractor, and it's not handed out freely. Trane holds us to a high bar for technician training and customer satisfaction, and reviews it regularly.
BBB A+ accreditation (since 2019)
We've held an A+ rating from the Better Business Bureau since 2019, earned through our complaint history and, more importantly, how we handle issues when they come up.
Licence CN211042 is public record with the state of Georgia, and the Trane title is listed on Trane's own dealer locator. Check both before you book anyone, including us. More on what the Trane title requires
What our neighbors say
These are Atlanta homeowners talking about work we did, not paid testimonials.
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5 out of 5 stars
AC / system replacement[the owner] replaced our upstairs HVAC unit 2 years ago and it is still working great. What I really like about his service is that he is quick to answer the phone and quick to show up to address our issues. He is honest, professional, courteous and respected our house while installing the HVAC unit. His price was competitive and he is the first one I call to address all my HVAC needs…
C O'DayGoogle reviewRead it on Google -
5 out of 5 stars
AC repairWe’ve had unfortunate luck as our downstairs AC unit has had issues on multiple occasions where it stopped working and it’s only 4 years old. However, [the owner] and his staff have always promptly evaluated every issue and fixed so quickly. They are very professional and thorough while still getting the job done quickly. This company is fair with their pricing and trustworthy…
Lydia KanoyGoogle reviewRead it on Google -
5 out of 5 stars
When my furnace broke down in March, the mild weather allowed me the time to have 6 HVAC companies to come and check it out. Indoor experts were fast to respond, were knowledgeable and had the best proposals for solutions at a good price - completely without the irritating overselling that most of the other companies had me endure…
Adam DGoogle reviewRead it on Google -
5 out of 5 stars
AC / system replacementJust want to say, BIG UPS to [the owner] for taking outstanding care with installing my A/C unit. Very honest, reasonable, professional, Licensed technician. If anyone needs any installation or work done on your unit I would highly recommend [the owner]. Again thanks my man if I could give 10 stars I would.************
Eric MillerGoogle reviewRead it on Google -
5 out of 5 stars
Fast / same-day callI had [the owner] come by to fix a wiring issue with my HVAC, and he was great. I called that morning, and he was available for a same day appointment after I got off work. He was friendly and fixed the issue quickly at low cost. I would definitely use again.
Jonathan PeeplesGoogle reviewRead it on Google -
5 out of 5 stars
Furnace / heating replacementRecently had a new furnace and HVAC installed. The price was very competitive and the work was done with integrity. Highly recommend and would use them again. Thank you [the owner]!
Kevin SmithGoogle reviewRead it on Google
Reach the team
Have a system acting up, or want a second opinion before you spend on a replacement? Reach us directly, and you will talk to the people who do the work.
When can we get there?
Often the same day when a house has no heating or cooling, and we say so plainly when the soonest is tomorrow. Work is scheduled by our own technicians, so the day we name is one we can hold.
The fastest way to reach us
Call (404) 913-5802 for the quickest answer, or book a window online in about a minute. Tell us what the system is doing and the office can tell you what happens next.
in about a minute
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- A person answers the office line in business hours
Or call the office (404) 913-5802, Mon–Fri 8am–6pm, Sat 10am–4pm
The Atlanta neighborhoods our crew serves
Atlanta is where this all started, and it's still where you'll find us. Since then, our reach has stretched into the surrounding metro and over into Decatur, without changing how we operate. A homeowner three miles from our shop and one clear across town both deal with the same technicians and the same numbers on paper. Wondering if you're in range? Give us a call, and we will confirm it for you.
390 Stovall St SE, Suite 1402, Atlanta, GA 30316
Areas we serve